Dear First & Last Name,
I am writing to apologize for the poor experience you had at our store on Current Date.
Your satisfaction is our top priority, and we are deeply sorry for any inconvenience this situation may have caused.
We have taken your feedback seriously and have already conducted extensive staff training to ensure this does not happen again.
As a token of our apology, please accept a XX% discount for your next purchase in our store.
We will do everything in our power to serve you better in the future.
Best regards,
Scott Lang
This customer service apology email addresses a recent poor experience, expressing sincere regret and emphasizing that customer satisfaction is a top priority. The sender acknowledges the issue, details the corrective measures (like staff training) already taken to prevent recurrence, and offers a discount on the customer’s next purchase as a gesture of goodwill. The message is framed in a business tone, balancing professionalism with empathy, and concludes with a commitment to ensuring better service in the future.